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Study: Hollywood Remakes Cost More, Make Less Revenue and Disappoint Audiences

Adjusted for inflation, remakes since 2014 made $3B less revenue for studios than originals

Updated:
Analysis on Hollywood's investments in remakes and how they compare to their original film's budget, revenue and critics' and audience reviews.

So far in 2019, Hollywood has invested more than $700 million in remaking films, banking on audiences to return to movies that have been successful in the past. However, IMA Research studied 27 remakes released since 2014 and found that nearly two-thirds made less money than their original film and nearly all had worse reviews from both critics and audiences. The findings below compare remakes’ publicly available production budgets, box office revenue, critics’ reviews and audience reviews to their original counterpart. It’s important to note we used inflation-adjusted numbers to make a true apples to apples comparison (about our data).

Key Findings:

  • Seventeen of 27 (63 percent) remakes were more expensive to make, adjusting for inflation, averaging a $79 million higher price tag. Of the movies with higher production costs, 10 of 17 produced less revenue, again adjusting for inflation.
  • Twenty-one of 27 of remakes had lower audience scores, averaging 26 points worse.
  • Twenty-two of 27 remakes had lower critics scores, averaging 33 points worse.
  • The biggest duds were Poltergeist and Hellboy.
  • A few bright spots were The Jungle Book and Pete’s Dragon.
  • Only 10 of 27 (37 percent) remakes were more profitable than their original counterpart. On average, remakes produce $146.3 million in profit.

Remakes: The Biggest Losers

At some point Hollywood will learn that not every high-grossing movie needs a remake. Films like 1999’s The Mummy and the original Poltergeist (1982) were great the first time around but not the second. Accounting for inflation, both remakes had higher budgets with The Mummy going over $77 million and Poltergeist $8.7 million. Neither came close to outperforming their originals in the box office – The Mummy made $202 million less, Poltergeist made $203.5 million less. In addition, critics and audiences gave 2017’s The Mummy worse scores than the original, 43 points less for critics and 40 points less for audiences. The same holds true for the 2015 Poltergeist remake – 54 points less for critics and 56 points less for critics.

Adhering to society’s demands for more inclusion didn’t help either. The 2019 remake of What Women Want puts a female twist on a romantic comedy classic by casting a woman for the lead; however, critics score for the remake fell 10 points while audiences’ score fell 21 points. What Men Want made $485 million less at the box office. Fortunately, its budget was only $20 million, $84.3 million less than the original. The 2016 remake for Ghostbusters also casted women for the leading roles, yet 23 percent of critics and 38 percent of audiences think the remake is worse than the original. Its $74.7 million budget increase didn’t help at the box office where it made $452.8 million less than the 1984 original.

Martyrs, originally released in 2008, didn’t do well enough the first time to deserve a remake. It flopped generating only $1.2 million at the box office despite its $7.1 million budget. Even though the remake’s budget shrunk to $1 million, its revenue was less than half of the original’s. The 2015 remake brought in just under $400,000 making it the worse remake in the last five years. Critics and audiences agree as critics’ review score fell 50 points and audiences’ review score fell 54 points.

Disney is seeing relative success compared to other studios

Disney’s Cinderella, The Jungle Book and The Lion King are easily some of the most known movies of all time. The 2015 release for Cinderella produced $2 billion less in revenue, adjusted for inflation, compared to the 1950 version. Critics’ score dropped 12 points and audiences’ score dropped by only two points. The Jungle Book saw a similar loss making $1.7 billion less than the 1967 version even though this is the only Disney remake to receive better reviews than its original. To make matters worse, Disney’s budget for those two remakes was substantially higher than the original films’ budget - $71.5 million more for Cinderella and $148.3 million more for The Jungle Book. The live-action version of The Lion King had the highest budget, $260 million ($182 million more than the original), of Disney remakes for the last five years but couldn’t beat the original’s revenue, generating $164 million less than the 1994 animated version. Audiences like the remake more than critics with audiences’ score falling five points short of the original’s compared to critics whose score fell 40 points.

On the flip side, the remakes to Aladdin, Dumbo and Beauty and the Beast generated more money at the box office than the original films even though they received worse reviews. This year’s Aladdin and Dumbo generated $121.6 million and $325 million more than their original films respectively. That comes at the cost of higher budgets for both films – Aladdin’s budget was $504 million higher while Dumbo’s budget was only $1.6 million more. Critics’ score for this year’s Aladdin is 37 points short of the original score, but audiences scored the remake two points higher than the original. Dumbo’s scores fell 51 points in critics’ reviews and 20 points in audiences’ reviews.

Critics and audiences prefer original films

Movie Title

Original Release Date

Remake Release Date

Time Difference

Original Production Budget

Original Production Budget (inflation-adjusted)

Remake Production Budget

Difference (Remake minus original)

Original Box Office Revenue

Original Box Office Revenue (inflation-adjusted)

Remake Box Office Revenue

Difference (Remake minus original)

Original Profit

Original Profitable?

Remake Profit

Remake Profitable?

Original Critics Score

Remake Critics Score

Score Difference (Remake minus original)

Original Audience Score

Remake Audience Score

Score Difference (Remake minus original)

RoboCop

1987

2014

27

$13,000,000

$27,091,267

$100,000,000

$72,908,733

$53,424,681

$111,334,025

$242,688,965

$131,354,940

$84,242,758

Yes

$142,688,965

Yes

89

49

-40

84

49

-35

Annie

1982

2014

32

$50,000,000

$122,806,735

$65,000,000

($57,806,735)

$57,059,003

$139,978,446

$133,821,816

($6,156,630)

$17,171,711

Yes

$68,821,816

Yes

56

28

-28

69

59

-10

Endless Love

1981

2014

33

$16,000,000

$41,719,163

$20,000,000

($21,719,163)

$32,492,674

$84,622,504

$34,718,173

($49,904,331)

$42,903,341

Yes

$14,718,173

Yes

28

16

-12

53

58

5

Godzilla

1954

2014

60

$175,000

$1,540,104

$160,000,000

$158,459,896

$562,711

$4,952,191

$524,976,069

$520,023,878

$3,412,087

Yes

$364,976,069

Yes

93

76

-17

89

66

-23

Martyrs

2008

2015

7

$6,500,000

$7,155,545

$1,000,000

($6,155,545)

$1,149,138

$1,265,032

$397,072

($867,960)

($5,890,513)

No

($602,928)

No

59

9

-50

69

15

-54

Hitman: Agent 47  -- Hitman

2007

2015

8

$24,000,000

$27,434,904

$35,000,000

$7,565,096

$99,965,762

$114,272,964

$82,347,656

($31,925,308)

$86,838,060

Yes

$47,347,656

Yes

15

9

-6

57

40

-17

Point Break

1991

2015

24

$24,000,000

$42,291,982

$105,000,000

$62,708,018

$83,531,958

$145,363,392

$133,718,711

($11,644,681)

$103,071,410

Yes

$28,718,711

Yes

69

10

-59

79

29

-50

Poltergeist

1982

2015

33

$10,700,000

$26,280,641

$35,000,000

$8,719,359

$121,700,000

$298,911,594

$95,400,000

($203,511,594)

$272,630,953

Yes

$60,400,000

Yes

85

31

-54

78

22

-56

Cinderella

1950

2015

65

$2,900,000

$28,520,717

$100,000,000

$71,479,283

$263,591,415

$2,592,350,473

$543,500,000

($2,048,850,473)

$2,563,829,756

Yes

$443,500,000

Yes

97

85

-12

80

78

-2

Ghostbusters

1984

2016

32

$30,000,000

$69,299,422

$144,000,000

$74,700,578

$295,212,467

$681,935,116

$229,147,509

($452,787,607)

$612,635,694

Yes

$85,147,509

Yes

97

74

-23

88

50

-38

Pete's Dragon

1977

2016

39

$10,000,000

$39,605,115

$65,000,000

$25,394,885

$39,588,000

$156,788,731

$143,700,000

($13,088,731)

$117,183,616

Yes

$78,700,000

Yes

52

88

36

60

72

12

The Jungle Book

1967

2016

49

$4,000,000

$28,743,353

$177,000,000

$148,256,647

$378,000,000

$2,716,246,886

$966,550,600

($1,749,696,286)

$2,687,503,533

Yes

$789,550,600

Yes

87

94

7

82

86

4

The Mummy

1999

2017

18

$80,000,000

$117,704,681

$195,000,000

$77,295,319

$415,933,406

$611,966,365

$409,231,607

($202,734,758)

$494,261,684

Yes

$214,231,607

Yes

59

16

-43

75

35

-40

Beauty and the Beast

1991

2017

26

$25,000,000

$39,593,538

$160,000,000

$120,406,462

$424,967,620

$764,816,909

$1,263,521,126

$498,704,217

$725,223,371

Yes

$1,103,521,126

Yes

94

71

-23

92

80

-12

Flatliners

1990

2017

27

$26,000,000

$48,761,438

$19,000,000

($29,761,438)

$61,489,265

$115,319,423

$45,158,254

($70,161,169)

$66,557,985

Yes

$26,158,254

Yes

48

4

-44

59

33

-26

Murder on the Orient Express

1974

2017

43

$4,500,000

$22,374,036

$55,000,000

$32,625,964

$27,655,657

$137,504,150

$352,789,811

$215,285,661

$115,130,114

Yes

$297,789,811

Yes

91

60

-31

79

54

-25

Tomb Raider -- Lara Croft: Tomb Raider

2001

2018

17

$115,000,000

$163,056,385

$94,000,000

($69,056,385)

$274,703,340

$389,496,814

$274,650,803

($114,846,011)

$226,440,429

Yes

$180,650,803

Yes

20

52

32

47

55

8

The Grinch -- How the Grinch Stole Christmas!

2000

2018

18

$123,000,000

$179,362,023

$75,000,000

($104,362,023)

$345,141,403

$503,294,801.00

$511,595,957

$8,301,156

$323,932,778

Yes

$436,595,957

Yes

51

59

8

56

51

-5

Overboard

1987

2018

31

$22,000,000

$48,629,844

$12,000,000

($36,629,844)

$26,713,187

$59,048,096

$91,244,913

$32,196,817

$10,418,252

Yes

$79,244,913

Yes

45

24

-21

74

55

-19

A Star is Born

1976

2018

42

$6,000,000

$26,478,752

$36,000,000

$9,521,248

$80,000,000

$353,050,029

$434,888,866

$81,838,837

$326,571,277

Yes

$398,888,866

Yes

35

31

-4

64

22

-42

Death Wish

1974

2018

44

$3,700,000

$18,845,746

$30,000,000

$11,154,254

$22,000,000

$112,055,787

$49,562,710

($62,493,077)

$93,210,041

Yes

$19,562,710

Yes

65

18

-47

69

72

3

Hellboy

2004

2019

15

$66,000,000

$89,643,652

$50,000,000

($39,643,652)

$99,300,000

$134,872,950

$40,786,480

($94,086,470)

$45,229,298

Yes

($9,213,520)

No

81

17

-64

66

53

-13

What Men Want -- What Women Want

2000

2019

19

$70,000,000

$104,297,154

$20,000,000

($84,297,154)

$374,111,707

$557,411,235

$72,216,294

($485,194,941)

$453,114,081

Yes

$52,216,294

Yes

54

44

-10

54

33

-21

The Lion King

1994

2019

25

$45,000,000

$77,906,174

$260,000,000

$182,093,826

$968,483,777

$1,676,685,905.00

$1,512,151,476

($164,534,429)

$1,598,779,731

Yes

$1,252,151,476

Yes

93

53

-40

93

88

-5

Aladdin

1992

2019

27

$28,000,000

$51,204,476

$183,000,000

$131,795,524

$504,050,219

$921,772,407

$1,043,455,515

$121,683,108

$870,567,931

Yes

$860,455,515

Yes

94

57

-37

92

94

2

Pet Sematary

1989

2019

30

$11,500,000

$23,794,891

$21,000,000

($2,794,891)

$57,469,179

$118,910,683

$112,399,944

($6,510,739)

$95,115,792

Yes

$91,399,944

Yes

52

58

6

59

35

-24

Dumbo

1941

2019

78

$950,000

$16,581,119

$170,000,000

$153,418,881

$1,600,000

$27,926,095

$353,030,225

$325,104,130

$11,344,976

Yes

$183,030,225

Yes

98

47

-51

70

50

-20

Over the last five years, Hollywood’s investments in remakes fluctuate, but collectively they’ve increased 60 percent. Unfortunately, 67 percent of remakes came up short at the box office compared to their original films. Audiences and critics felt 77 percent of remakes were not better than their original film. According to audiences, Poltergiest (2015) was the worst remake of the last five years. Critics’ reviews score this year’s Hellboy as the worst. The only remakes critics and audiences agreed were better than their originals are Tomb Raider (2018), Pete’s Dragon (2016) and The Jungle Book (2016).

About our Data

We used an inflation calculator to calculate updated budgets and box office revenues for original films. Release dates, budgets and box office revenues were gathered from IMDb, Box Office Mojo and The Numbers. Critics’ and audience scores came from Rotten Tomatoes.

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